
Serving Clients in:
ADA, CANYON and ELMORE COUNTIES
“Don’t tell me it’s impossible until after I’ve already done it” is the plot of Ruben’s life story. Motivated by his desire to provide the best lifestyle for his family, Ruben and his wife Esmeralda have successfully achieved their dreams of both home ownership and income property investing.
Born into humble circumstances in Jalisco Mexico, Ruben’s family moved to Idaho at age 3. Graduating from Capital High School and studying at the College of Western Idaho, Ruben has been laser focused on leadership training and development. An alumnus of Leadership Caldwell, he’s earned the Six Sigma Global Institute’s Lean Six Sigma Green Belt Professional certification.
He was once given this advice: “Follow your wildest dreams, be kind to all people, and never ever lose faith in God throughout the process.” He’s heeded that counsel ever since and considers himself “beyond blessed” to be where he is today.
While you’re working with Ruben to find your next real estate move, you’ll discover he’s a big foodie. From burritos to pizza, to sushi, just ask him where to find the best. When he’s not fishing for great deals on homes, you’ll likely find him on the Snake River landing a catfish or two.
Ruben is determined to set and accomplish goals. He genuinely cares about his own happiness and that of others. His love of family, and his faith in God are evident in his daily walk. He is always willing to help others. His passionate pursuit of real estate is deeply rooted in his desire to impact and improve people’s lives and to positively inspire others along the way.
Whether it’s helping a first-time homebuyer, or someone looking to upsize, downsize, or invest in real estate, he shares this advice of his own with family, friends and clients; “Don't let absolutely anyone tell you it can't be done.”
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